Thu, Dec 30, 2010 - Page 15 News List

Japan bakery scores surprise hit with ‘edible iPhone’
可以吃的iPhone正夯 日本烘培坊熱銷

This handout picture taken on Monday by bakery Green Gables shows an “iPhone” shaped cookie, left, next to an iPhone in Aizumi, Tokushima prefecture.

PHOTO: AFP 照片:法新社

Fans of Apple’s iPhone who just can’t get enough of the popular gadget can now travel to Japan to gobble up a tasty cookie modeled on the popular smartphone.

A small countryside bakery in western Japan has enjoyed a surprise hit with its “iPhone cookie”, a handmade chocolate biscuit decorated with colorful, edible application icons.

Green Gables in Tokushima prefecture pioneered the tasty treat in 2008 as a special birthday gift for a customer’s husband, said Kumiko Kudo, the 44-year-old owner of the store.

But the biscuit gained nationwide fame after a photo of it made the rounds via microblogging site Twitter, thanks to a posting by two popular tweeters, economic writer Kazuyo Katsuma and pop singer Komi Hirose.

Since then Kudo has sold hundreds of the cookies.

“It is totally surprising to have such a big reaction,” she said.

In March, she presented one of her biscuits to the president of Softbank, the iPhone and iPad’s exclusive cellular carrier in Japan, Masayoshi Son, who was quoted as saying: “I’m so happy. I cannot possibly eat this!”

The hand-made iCookie doesn’t come cheap at 2,730 yen (US$33), and is only available by order and inside Japan, where the waiting time to snap up one of the biscuits has been as long as two months.




現年四十四歲烘培坊老闆工藤久美子表示,德島縣的翠綠莊園(Green Gables),二零零八年首創這道美味點心,這原本是一名顧客為丈夫特別訂製的生日禮物。






1. gobble up v. phr.

狼吞虎嚥 (lang2 tun1 hu3 yan4)

例: Some dogs gobble up their food to the point of choking.


2. make the rounds v. phr.

迅速傳開 (xun4 su4 chuan2 kai1)

例: Some old jokes are still making the rounds.


3. snap up v. phr.

搶購 (qiang3 gou4)

例:People packed the shopping center to snap up bargains after Thanksgiving.




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