Wed, Oct 08, 2014 - Page 12 News List

More twitter than twitter

Two former Google employees hope that the app they’ve created will get people talking again

By Prune PERROMAT  /  AFP, NEW YORK

Whether or not Cord will be able to thrive in a marketplace which also includes Apple’s iMessage (IOS 8) voice option or similar services on WhatsApp and Facebook, is an open question, according to analysts.

“Voice is certainly not dead and will play a key role in controlling new devices, from smartphones to wearables and other connected objects,” said Thomas Husson, an analyst with Forrester Research.

“However, I doubt that a service based on the promise of voice-services alone can scale -- it will have to be embedded among other features in an open way to control new devices.”

Roger Kay of Endpoint Technologies Associates believes there is always scope for a niche product done well.

“If you do something really well, and people find it useful, then there is room for it,” Kay said.

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