The contestants will gradually be narrowed as the group confronts a "big catch" each week complicating their efforts, with the winner getting his or her "wildest dream come true."
A similar format figured in a recent two-episode broadcast of Winfrey's talk show in which she gave members of her studio audience US$1,000 gift cards and implored them to find ways to help as many people as possible.
A second Winfrey-produced show, this one with the working title Your Money or Your Life, will dispatch an "expert action team" each week to help a family overcome a crisis through a "total money and life makeover."
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