Thu, Aug 04, 2005 - Page 13 News List

Fashion in Vietnam

The emerging fashion industry around Ho Chi Minh City is reaching out to a growing population of trendy and relatively affluent urbanites

AFP , HO CHI MINH CITY, VIETNAM

Nguyen, 27, has an approach similar to that of Binh.

Minh Hanh agrees with Speciale that Vietnam is producing talent and believes the potential is there for rapid growth.

"The development of the fashion industry is the development of Vietnamese culture and society," she says.

She wants a three-pronged approach to boost the industry -- train designers, educate people about fashion and promote greater exchanges between Vietnamese and foreigners in the field.

"I think young designers have rich ideas ... they use a lot of embroidery and Vietnamese silk, it is very good but they don't have the basics of fashion techniques," Minh Hanh says.

Vietnamese people are unfamiliar with the concept of fashion and have little access to fashion magazines, books and academic courses, she says.

"We have a lot of factories which can make very good quality products but they don't have the designs. I think if we have more and more young designers, who have learned the basics of fashion, I think Vietnamese fashion industry will grow rapidly."

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