Pretty girls have become so much part of the business that Wu is willing to spend between NT$1,000 to NT$3,000 per dress for the girls. Despite this expense, Wu says he still manages a net profit of at least NT$100,000 a month. And that is just from Hot China Girls.
Hsiao-min, 19, a student at a technical college, also takes an afternoon shift. She wears a long yellow dress that is slit almost up to her waist. Hsiao-yeh, 18, her companion on the shift, wears a white tank top and mini-skirt.
Both Hsiao-yeh and Hsiao-min's clothes were designed by Annie (who declined to give her last name), the owner and designer of Annie's Hot Girl Costume Workshop (
Every day, Annie drives her van, stopping at betel nut stands across the island promoting her betel nut beauty costumes. In six years, she has become a major clothing supplier for Wu's betel nut stall. "On average, I stop at around five to 10 betel nut stands a day, showing samples to the owners," Annie said. She said she is the only supplier who provides designs specifically targeted at betel nuts girls.
Annie, who has many friends working in the betel nut industry, said that her clothes gave the girls more style than those purchased at the night markets. Her business has now expanded to providing clothes for girls working in clubs and bars and for girls working in motor racing venues such as Lungtan in Taoyuan County.
For the girls like Hsiao-yeh and Hsiao-min, apart from the long hours standing in high heels, this is not a bad job. You can wear fancy clothes at work and listen to your favorite music. Once in a while, admirers give them red envelopes of money, flowers or expensive gifts. On the counter, there is a big bouquet of flowers sent by an admirer of Hsiao-yeh's. Hsiao-min is even luckier. She was given the latest pink Panasonic mobile phone by an admirer. Last month, she also received a gold necklace.
"Some of the customers have become friends and sometimes they'll even buy you a lunch box," said Hsiao-yeh. When faced with customers who want more than just betel nuts, Hsiao-yeh said they are sent packing: "We just give them a cold look and say we don't sell that here."
For customers who think they can take advantage, Wu said they might find themselves beaten up. "We make them apologize and they must give the girls a considerable sum of money in a red envelope," Wu said.
Wu acknowledged that some stands had girls who wore no underwear or who were available for sexual services, but insisted that his stalls had nothing to do with that aspect of the business. "Our main business is to sell betel nuts and the most important part is that you have to have pretty girls," he said.
"Besides, those who offer sex are mostly the ugly girls," he added.
RSS