Although the visit was originally planned purely as a official visit, Tchen said she wanted to include representatives of Taiwan's arts world as a way of allowing for exchanges on a corporate level -- similar to that between Fnac and the Shinkong Group signed Tuesday -- with the government merely acting as a facilitator.
"We are now competing at an international level," Tchen said. "This is a moment of crisis for us [the cultural establishment], for we can so easily be marginalized from the international community. We must seek international investment in Taiwan's arts as the only way to survive. Part of the purpose of this high-level turnout for this trip is to establish international credibility and show the world that Taiwan has much to given, even as it has much to learn."



