Published on Taipei Times
http://www.taipeitimes.com/News/feat/archives/2001/04/01/80009

Asia's star rising over Hollywood

Filmmakers see 'Crouching Tiger, Hidden Dragon' as signifying the ascendant power of Asian films on the global market.

By Yu Sen-lun
STAFF REPORTER
Sunday, Apr 01, 2001, Page 17



The Annual Academy Awards bonanza is not merely about the glam and glitz at the Shrine Auditorium, nor the limos and parties on Beverly Hills' Rodeo Drive. It is also a high-powered business meeting for Hollywood studio bosses to scope out the next stars, and for directors and producers to decide what will be the next big thing for movies in the coming year. This was especially true for the stars and professionals involved in the film Crouching Tiger, Hidden Dragon (臥虎藏龍) at the Oscars ceremony last Sunday.

The buzz surrounding the Crouching Tiger group in the run-up to and during the Oscars approached fever pitch for its four actors and actresses, Chow Yun-fat (周潤發), Zhang Ziyi (章子怡), Michelle Yeoh (楊紫瓊) and Chang Chen (張震). Their managers' cellphones rang incessantly and their schedules were packed with meetings with studio heads, producers and Hollywood media, all eager to discuss potential future projects. With Crouching Tiger having brought in well over US$100 million at the North American box office alone and the lavish attention paid to them at their Oscar appearances, these four actors have quickly become household names to millions around the globe. And perhaps more significantly for their future career prospects, Crouching Tiger has generated intense interest in stories about Asian cultures.

Twenty-one-year-old Zhang Ziyi is seen as one of Hollywood's most promising stars.
PHOTO: AP
The shift in attention toward Asian films has led Michael Barker, president of Sony Pictures Classics to predict that Asia will be the next big thing in the global film market.

Michelle Yeoh proved her mettle in Crouching Tiger, Hidden Dragon.
PHOTO: AP
Chow, for example, has seen his profile raised considerably since the making of Crouching Tiger. Just after arriving in Los Angeles for the Oscars, he was chosen by People Magazine as one of the "50 Most Beautiful People in the World" and was whisked away for a photo shoot. Among his on-going projects is a Steven Spielberg adaptation of the Arthur S. Golden novel Memoirs of a Geisha and two starring roles in films by his old friend John Woo (吳宇森). One, titled Bulletproof Monk, is the story of Chinese immigrants' lives in America in the early 20th century. The second, King's Ransom, will be an adventure thriller. According to Chinese-language media, Chow is now fetching US$2 million for each role.

Chow Yun-fat and his wife arrive at the Oscars last Sunday.
PHOTO: AP
Zhang is another rising star in Hollywood. Her free-spirited character Jen in Crouching Tiger won her Best Supporting Actress honors at the Independent Spirit Awards and intensive coverage with major international media such as Time Magazine. Her glittering Escada dress at the Oscars night also made her one of the evening's most glamorous and memorable figures. The 21-year-old starlet has recently finished a Korean film titled Moosah (武士), playing a princess in the period drama. Currently, she is shooting Rush Hour 2, a New Line Cinema production, in Las Vegas with Jacky Chan (成龍) and John Lone (尊龍). She has also signed up with Hong Kong directors Tsui Hark (徐克) and Wong Kar-wai (王家衛) for two new films. She will appear again as a warrior princess in Tsui's remake of Zu: Warriors of the Magic Mountain (蜀山劍俠) and will act alongside Crouching Tiger partner Chang Chen for Wong's film titled 2046.

Chang Chen will act in a film by Hong Kong director Wong Kar-wai.
PHOTO: YU SEN-LUN, TAIPEI TIMES
Few would have dared imagine before Crouching Tiger that audiences around the world would relish sitting through two hours of a Chinese-language movie about Chinese culture. But Barker sees a cultural sea change in the way film's are consumed and perceived. "You will find teenage girls making Zhang Ziyi their role models -- to be a free woman. And you will find middle-aged men seeing themselves in Chow Yun-fat's character."

Ang Lee and Tim Yip hold up their Oscars earned for their work on the movie Crouching Tiger, Hidden Dragon.
PHOTO: YU SEN-LUN, TAIPEI TIMES
Crouching Tiger director Ang Lee (李安), who was born in Taiwan but lives in the US, is widely hailed for having bridged cultural divides with his movie. "Elementary school kids, including my son's classmates went to see this film two, three times. It is a beginning for them to appreciate different cultures through the common language of films," Lee said.

"If you want to make a film with a story related to Chinese culture, or with scenes mostly shot in China, the process is much smoother nowadays."

Philip Lee, co-producer of `Crouching Tiger, Hidden Dragon'

The windfall of the Crouching Tiger juggernaut for Lee, the actors and the collaborators from Taiwan, China and Hong Kong is likely to include more rewarding opportunities to appear in major Hollywood productions and greater access to funding for future projects.

Philip Lee, a Hong Kong-based film producer and a co-producer of Crouching Tiger said the film's success has greased the wheels of Hollywood's financing machine for Asian movies. "If you want to make a film with a story related to Chinese culture, or with scenes mostly shot in China, the process is much smoother nowadays," he said.

For Crouching Tiger, Lee was responsible for financing and insurance. He has also set up production companies in Los Angeles. "We went through so much hardship making Tiger," he said. "And there is such a big difference now." Philip Lee is currently working on projects with Paramount and Universal Studios.

Barbara Robinson, managing director of Columbia Pictures Film Production Asia, has played another key role in bringing the production force of Hollywood studios to Asia. Columbia Asia is the first major studio production house to set up in Asia, and Crouching Tiger was among its first four investments. The other three were Zhang Yi-mou's (張藝謀) The Road Home (我的父親母親), Not One Less (一個都不能少) and Tsui Hark's Time and Tide (順流逆流). Zhang's films won a Silver Bear at the International Berlin Film Festival and a Golden Lion at the Venice Film Festival.

Robinson said this year Columbia Asia would release four new films, including Taiwan director Chen Kuo-fu's (陳國富) sci-fi Double Vision (雙瞳) and Chinese director He Ping's (何平) Hero's Heaven and Earth (天地英雄). "You'll have sci-fi, a big action film and a thriller. So there is a variety that breaks down stereotypes that Asian films are all shoot 'em up action thrillers," she said.

Sony Pictures Classics has been set up to provide the promotion and distribution muscle to give new Asian films needed exposure to guarantee box office success.

Michael Barker, running through the list of films picked up by Sony Pictures Classics last year, noted that the company had incorporated almost every major director in East Asia. "Every 10 years, the global film world sees a new cycle. The talent and creativity are entering a new cycle now," he said. "In the 1970s it was in Germany. But right now, Asia is where the energy is."

With Asian movie stars and filmmakers looking for funds and opportunities in Hollywood and major studios coming to Asia looking for new creativity, the gap between tinseltown and Asia is likely to become narrower.