Tue, Jul 30, 2019 - Page 9 News List

Gullibility might be behind Boris Johnson’s rise

By Raj Persaud

US President Donald Trump has already proclaimed that British Prime Minister Boris Johnson is popular because he is seen as “Britain Trump” (sic). After all, both politicians are widely seen as having a “populist” style. For cynics, this implies a willingness to tell blindingly obvious untruths if doing so appeals to voters. The populist tag may also refer to such leaders’ “disruptive” impact, in the same way that new technologies have shaken up established industries overnight.

More importantly, some psychologists now suggest that the success of Trump, the Brexit championed by Johnson and other populist causes might indicate that voters are becoming increasingly gullible. Although it is tempting to blame “fake news” and social media for this trend, recent psychological research suggests a different and perhaps more startling explanation.

Conventional wisdom holds that people vote for disruptive populists such as Johnson largely out of anger and resentment, but in a recent article, The Economist pointed out that populism and support for parties hostile to the “status quo” are rising at a time when opinion polls suggest that electorates have generally never been happier.

According to national surveys of happiness cited by The Economist, the proportion of Britons who consider themselves very or fairly satisfied with life rose from 88 percent to 93 percent between 2009 and 2017, while the share of those declaring themselves very satisfied jumped from 31percent to 45 percent. In the EU as a whole, the proportion of those claiming to be very or fairly satisfied rose from 77 percent in 1997 to 82 percent two decades later.

The Economist offered various theories to explain the paradox of happy people voting for ostensibly angry parties — including the demographically based argument that older voters are both more reactionary and happier than the rest of the electorate.

However, new research by Joseph Forgas, a professor of psychology at the University of New South Wales in Australia, points to a deeper and more persuasive explanation: Happy people are more gullible.

In a series of experiments, Forgas found that negative emotional states made people less gullible, while a positive mood made them more so. Moreover, Forgas argues that voters’ openness to simple, populist messages has proved surprisingly important in influencing recent political events, such as Brexit, the ascendancy of Trump and the election of populist autocrats in countries such as Hungary and Turkey.


Forgas’ study was partly inspired by past clinical research into the concept of “depressive realism,” which posits that one of the benefits of negativity is that it might produce a more accurate appraisal of just how unpleasant life, the world and other people are. In a similar vein, other earlier research had found that people in low moods can more readily detect the linguistic ambiguity at which populists and slippery politicians in general seem to excel.

As part of his study, Forgas investigated the human tendency to infer meaning in vacuous statements by asking participants to rate the meaningfulness of verbal nonsense texts. These included vacuous “new age” pronouncements — for example: “Good health imparts reality to subtle creativity” — and meaningless pseudoscientific psychological jargon, such as “subjective instrumental sublimations.”

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