As the Web becomes integrated with everyday life, your real name will be online whether you like it or not. The only question will be whether you own it.
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Sun, May 31, 2009 - Page 12 News List
Search engines trying to find a way to personalize our names
Most of us got our names before search engines came along, and we’re stuck with them, but what if you do have a common name or share it with a famous person?
By Jack Schofield / THE GUARDIAN , LONDON
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