Travis Carter, a part-owner of the Haas-Carter Winston Cup team, which recently released its drivers after Kmart Corp ended its sponsorship, said it's unlikely Fanz will succeed.
"Sponsors aren't committing money even for established teams," said Carter, who was involved with the 1993 effort to start a publicly traded team before pulling out.
"The price tag to sponsor in Winston Cup has gone up and companies are more worried about layoffs and debt than advertising."
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