Rise in computer sales of data storage devices

SAVING::Hard disk drives remain consumers’ first choice for data storage devices due to their high price-performance ratio, according to analysts

CNA, with staff writer

Mon, Sep 02, 2013 - Page 13

Sales of hard disk drives (HDD) and solid-state drives (SSD) in Taiwan grew in the first half of this year, according to the local branch of GfK Group, the world’s fourth-largest market research company.

The combined sales of the two data storage devices in volume totaled 900,000 units during the first six months of this year, up 35 percent from the same period a year ago, the company said on Friday.

Sales surged 8 percent to NT$2.1 billion (US$70.06 million) during the January-June period, it added.

HDDs remain consumers’ first choice for storage devices due to their high price-performance ratio, while SSDs are getting more popular amid falling prices, the analysts said.

First-half sales of SSDs jumped 57 percent in volume and 38 percent in price year-on-year, as their unit prices registered an annual drop of 12 percent over the same period, the company said.

SSDs use integrated circuit assemblies as memory to store data persistently and hence make less noise, have a shorter bootup time and lower failure rates compared with HDDs. However, SSDs also have their downsides, such as higher cost and smaller capacity.

Balancing the traits of the two devices would be one of the critical developments in the market, analysts said.