Taipei auto show attracts thousands, secures orders

Staff Writer, with CNA

Mon, Dec 26, 2011 - Page 12

Car companies received better-than-expected orders on the first day of a biennial auto show in Taipei on Saturday, with the turnout showing substantial growth compared with the previous show.

The 19th Taipei International Auto Show attracted more than 36,000 people on its opening day, a 30 percent increase from the 2009 record, the organizer said.

The organizer attributed the growth to an improved economic situation and the depreciation of the euro, which has contributed to lower prices for European cars.

Mazda Taiwan chief executive Chu Mei-chun (朱梅君) expected between 250 and 300 orders during the nine-day show and orders were better than expected.

The company has received about 1,500 orders for the Mazda 5, which was released in Taiwan a month ago, an exponential jump from its monthly average of 800 orders for all of its models, she added.

Taiwan’s Luxgen Motor Co (納智捷汽車) said the number of orders from the show was expected to break its record of 300 in 2009.

Volkswagen’s Taiwan branch obtained 35 orders on the first day and luxury cars were also popular. Mercedes-Benz Taiwan received an order for its NT$14.25 million (US$470,500) SLS model.

The auto show, featuring almost 200 new models runs through Jan. 1 at Taipei World Trade Center Exhibition Hall 1.