Sat, Dec 08, 2018 - Page 10 News List

Google introduces personalized, smart audio news service

AFP, SAN FRANCISCO

Google on Thursday said that it was launching a radio-style, on-demand audio news feed available on smart speakers, personalized with the help of artificial intelligence.

The technology giant said that it has partnerships with more than a dozen news organizations to deliver an audio feed in the same manner as its smartphone news feed.

“This new experience will bring you an audio news playlist assembled in that moment, for you,” Google product manager Liz Gannes said in a blogpost. “It starts with a briefing of top stories and updates on topics you care about, and extends into longer-form content that dives deeper into more stories.”

Google Assistant, the artificial intelligence program developed by the company, would manage the feed, allowing users to skip a story, go back or stop.

The project aims to transform audio news into a Netflix-like experience that is available on demand with personalized recommendations.

“For the past century, radio has been a one-size-fits-all medium,” Gannes wrote. “Turn on the radio and you’re dropped into a show at a moment in time — regardless of what you already know, where you are, or what you’re interested in.”

“Imagine instead if you could have your own radio, one that’s available on-demand, accessible throughout your day and brings you news about the world and your interests,” she said.

The new project builds on Google’s existing efforts to deliver news over its speakers and smartphones, and comes amid a broad effort by news organizations and tech firms to develop more voice services.

The audio news feature is to roll out first to a limited number of people using Google Assistant in the US in English, the company said.

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