Caesar Park Hotel Banqiao (板橋凱薩飯店) aims to attract family guests during the summer to meet its goals for this year, Caesar Park Hotels and Resorts (凱撒飯店連鎖) communications officials said yesterday.
“The facility is relatively quiet this quarter, but business is improving over the summer, the high season for family vacations,” public relations manager Zara Wang (王筱瑩) said.
The hotel’s occupancy rate averaged 60 percent in the first half of the year, slightly behind its target of 65 percent following its grand opening in December last year, company data showed.
The food and beverage business accounted for 40 percent of the hotel’s sales, also behind its goal of 60 percent, according to the data, as it aims to become New Taipei City’s largest restaurant operator.
The hotel has three restaurants and a banquet space that serves Chinese, Cantonese and Italian cuisines, as well as seafood and personalized menus.
The Bon Appetit buffet restaurant has added Southeast Asian cuisines to attract customers, Wang said, adding that foreign travelers account for 35 percent of its clientele, 15 percent of whom are from ASEAN members.
The hotel is to launch a special NT$4,999 per night package from Sunday to Sept. 30, Wang added.
Taiwan Transport and Storage Corp (TTS, 台灣通運倉儲) yesterday unveiled its first electric tractor unit — manufactured by Volvo Trucks — in a ceremony in Taipei, and said the unit would soon be used to transport cement produced by Taiwan Cement Corp (TCC, 台灣水泥). Both TTS and TCC belong to TCC International Holdings Ltd (台泥國際集團). With the electric tractor unit, the Taipei-based cement firm would become the first in Taiwan to use electric vehicles to transport construction materials. TTS chairman Koo Kung-yi (辜公怡), Volvo Trucks vice president of sales and marketing Johan Selven, TCC president Roman Cheng (程耀輝) and Taikoo Motors Group
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