Mon, Jan 25, 2016 - Page 15 News List

Insurers see opportunity in emerging markets

AFP, DAVOS, Switzerland

When an earthquake ravaged Nepal in April last year, killing 9,000 people and destroying half a million homes, insurers say the money paid out to victims amounted to less than a 10th of that received by people in the US hit by winter snowstorms earlier in the year.

The figures reveal a huge potential market yet to be tapped in the developing and emerging world, major insurers said at an annual four-day gathering of billionaires and the political and business elite in Davos, which wrapped up on Saturday.

Illustrating the paucity of insurance taken out in developing and emerging markets, reinsurance group Swiss Reinsurance Co Ltd’s initial estimates indicate that the US$6 billion in wreckage caused by the Nepal earthquake resulted in payouts of just US$160 million.

The US storms two months earlier caused US$2.7 million in damage, but resulted in insurance payments amounting to US$2.1 billion.

“The difference between the storms in the United States and the earthquake in Nepal is an extreme comparison that really highlights the gap in terms of protection,” said Esther Baur, head of global partnerships at Swiss Re, which provides insurance to other insurance firms in case disaster strikes.

However, “it does not need to be like that,” she said. “Insurance is here to put a plan in place beforehand.”

Worldwide, 70 percent of the damages wrought by natural disasters are not insured, according to Swiss Re, the world’s second-largest reinsurer after Munich Re Group.

However, expanding into developing markets presents important challenges.

When people have fewer resources to subscribe individually to insurance, their governments have to shoulder a greater responsibility, placing public finances at risk.

In this context, insurers must turn to new tools, said Baur, who leads a Swiss Re unit dedicated to partnering with governments, non-governmental organizations (NGOs) and other institutions such as the World Bank.

For example, in Bangladesh Swiss Re launched a flood insurance product in cooperation with Oxfam and local authorities.

Under the scheme, the insurance is offered to NGOs and the payout, which is linked to the level of flood waters, goes directly to the NGOs for them to distribute to disaster victims.

The scheme allowed the insurer to offer cover even in a country where two-thirds of the land is less than 5m above sea level, making it difficult and costly to assess flood damage in zones that are often inaccessible.

New technologies could help insurers wade into the structurally underinsured markets by offering affordable yet profitable policies, Lloyd’s of London CEO Inga Beale said.

“Digital technologies are really going to make an impact,” she told reporters at Davos.

In the past, some attempts to offer affordable insurance to the poor had failed, Beale added.

“The only way you can deliver it efficiently and in a cost efficient way is by using mobile technology, with just a few clicks without all these complex records,” she said.

Rapid urbanization, and the resulting expansion of cities and infrastructure to previously uninhabited areas, presented a daunting task, Beale said, pointing to the months-long Thai floods of 2011 that interrupted the supply chain for the automobile industry.

“Nobody had ever really assessed the risks,” she said. “Nobody knew it was a flood zone, because there was nothing there before.”

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