Tue, Dec 10, 2013 - Page 15 News List

‘Food-tech’ startups aim to replace eggs and chicken

OVA ‘MIRACLE’:It seems scientists have cracked the near impossible task of finding replacements to the chicken egg, which perform ‘all the same functions that it can do’


Inside its test kitchen in El Segundo, company’s culinary ambassador Caitlin Grady stir-fried the strips with broccoli, onion, peppers and sesame oil.

“I cooked it just like a regular stir-fry, but I don’t have to worry about the meat being raw,” she said.

The company is also funded by Obvious Corp, a startup incubator founded by Twitter’s founders and Kleiner Perkins Caulfield & Byers, one of Silicon Valley’s premier venture capital firms.

“It can fit in a vegan’s diet. It can fit in a carnivore’s diet,” Beyond Meat CEO Ethan Brown said. “We’re trying to appeal to the full range of consumers that are making some shift toward healthier protein.”

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