Fri, Sep 07, 2012 - Page 13 News List

Amtram revenues boosted by North American demand

‘TIS THE SEASON:The TV maker had reason to be jolly as it saw monthly profits rising and forecast the trend would continue due to seasonal demand

By Lisa Wang  /  Staff reporter

Flat panel television maker Amtran Technology Co (瑞軒科技) yesterday said its revenue grew about 19 percent month-on-month to NT$5.6 billion (US$187 million) last month as seasonal demand from the North America lifted TV shipments.

The TV maker posted NT$4.7 billion in July. Last month, Amtran shipped 32 percent more television sets, 500,000 units, than in July, 380,000 units, company chief financial executive Scottie Chiu (邱裕平) said.

“We have been regaining growth momentum since August as the seasonal [shopping] season begins. The gradual improvement in the US economy has also lifted [TV sales],” Chiu said on the telephone.

Chiu said the company’s revenue growth would speed up this quarter, compared with an 8 percent quarterly expansion last quarter.

On an annual basis, last month’s revenue skyrocketed 85 percent from NT$3.02 billion in August last year.

Amtran, based in New Taipei City (新北市), makes flat-panel televisions for Vizio Inc — the top flat-panel TV brand in North America — Japanese TV brand JVC and other television vendors.

Separately, local LCD panel maker Chunghwa Picture Tubes Ltd (中華映管) yesterday said revenue had expanded 9.5 percent last month to NT$4.43 billion, from NT$4.05 billion in July. That was a decline of 14.3 percent from NT$5.17 billion in the same period of last year.

Shipments of flat panels for mobile devices increased 2.6 percent month-on-month to 52.53 million units from July’s 41.46 million, Chunghwa Picture said in a statement. Compared to a year ago, that was a drop of 8.6 percent from 47.07 million units.

Last month’s revenue hit the highest level since October of last year when revenue reached NT$5.22 billion.

Chunghwa Picture is shifting its focus away from PC and TV panels to panels used in the fast-growing market of mobile devices. It said last month that shipments of slim screens for tablets and mobile phones would grow 20 percent in the current quarter from last quarter.

Last month, the Taoyuan-based panel company shipped 327,000 units used in PCs and TVs, up 2.5 percent from July’s 319,000 units, but a a steep plunge of 73 percent from the 1.19 million units it shipped a year ago.

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