Sat, Jul 21, 2012 - Page 13 News List

Samsung takes Q2 smartphone lead

Staff writer, with CNA

Samsung Electronics Co, the world’s biggest vendor of mobile phones, repeated its first-quarter feat of leading Taiwan’s smartphone market in the second quarter, trailed by HTC Corp (宏達電), the Chinese-language Economic Daily News reported yesterday, citing data collected from sales channels.

Samsung grew 7.4 percent from 28.4 percent in the first quarter to account for 35.8 percent of the 1.35 million units of smartphones sold in the second quarter, while HTC grew 3.7 percent to 28.1 percent from the first quarter, the report said.

Apple Inc’s local market share dropped from 24.3 percent in the first quarter to 10.7 percent in the second quarter, the report showed.

On a monthly basis, Samsung took a 41.5 percent market share last month, followed by HTC’s 23.8 percent and Apple’s 7.1 percent.

South Korean firm Samsung accounted for three of the five best-selling smartphones in the nation in the second quarter and the Galaxy 3 sold 67,000 units after its launch last month, breaking the record for the most units of a single Android smartphone sold in the market in one month, Andy Tu (杜偉昱), general manager of Samsung Electronics Taiwan Co’s mobile communications team, said in the report.

Meanwhile, about 70 percent of Taiwanese polled in a recent survey said they had bought products just because they were made in South Korea, South Korea’s Yonhap News Agency said on Thursday.

In a joint survey by the Taipei offices of the Korea Trade-Investment Promotion Agency and the Korea Tourism Organization of 339 Taiwanese, 69 percent of respondents said they had bought products simply because the country of origin was listed on the tag as South Korea, the news agency reported.

The most popular goods included clothing and accessories, followed by cosmetics, information and communication goods, food and stationery.

Quizzed about why they prefer South Korean products, 41 percent attributed their preference to superior quality and design, while others said they are more affordable or because of their associations with pop stars from that country.

However, the consumers also listed shortcomings of South Korean products, complaining about poor after-sale services and the lack of Chinese-language instruction manuals.

This story has been viewed 4042 times.
TOP top