Thu, Apr 19, 2012 - Page 12 News List

Sony and AUO in talks over TV tie-up


Sony Corp and AU Optronics Corp (AUO, 友達光電), the nation’s No. 2 LCD panel maker, are in talks over a tie-up on production of next-generation televisions amid fierce competition in the sector, a report said yesterday.

Struggling Sony, which last week unveiled a sweeping restructuring plan to curb massive losses, is also negotiating a joint venture with AUO to make organic electroluminescent (EL) screens, in a bid to compete with its South Korean rivals, including Samsung Electronics Co, the daily Yomiuri Shimbun reported.

Samsung and LG Electronics Co have said they will begin selling organic EL televisions later this year.

The report said both proposed ventures would use technology that promises sharper resolution and better energy efficiency.

A spokesman for Sony declined to comment on the Yomiuri story, saying: “The report is not based on what we have announced.”

AUO chief financial officer Andy Yang (楊本豫) said the company did not comment on media speculation, according to a filing to the Taiwan Stock Exchange.

In 2007, Sony began selling the world’s first organic EL television. It withdrew from the business three years later, reportedly because of high development costs, but continued research into the technology.

Additional reporting by staff writer

This story has been viewed 3047 times.

Comments will be moderated. Remarks containing abusive and obscene language, personal attacks of any kind or promotion will be removed and the user banned.

TOP top