Thu, Feb 16, 2012 - Page 11 News List

Samsung plans to merge its LCD, OLED operations

Bloomberg

Samsung Electronics Co said it is considering separating its LCD operations as the world’s largest TV maker shifts focus to more profitable next-generation panels.

The company made the comments in a regulatory filing yesterday after being asked by the stock exchange to respond to media reports about the plan.

The Korean-language Chosun Ilbo reported on Tuesday the LCD business may be merged into Samsung Mobile Display, a venture set up by Samsung Electronics and Samsung SDI Co to make organic light-emitting diode (OLED) panels.

Samsung’s LCD business had an operating loss of 750 billion won (US$668 million) last year amid slowing TV sales. Merging the LCD and OLED operations will help the company expand its next-generation display business by utilizing LCD-manufacturing resources to boost OLED production, according to Korea Investment & Securities Co and Hanwha Securities Co.

“The logic of combining LCD and OLED businesses is quite persuasive,” Ahn Seong-ho, a Seoul-based analyst at Hanwha, wrote in a report yesterday.

“Samsung’s leadership in growing the OLED market will significantly be boosted,” he said.

Samsung rose 5.1 percent to 1,135,000 won at the close of trading in Seoul, while the benchmark KOSPI index gained 1.1 percent.

While OLED displays are mostly used in mobile devices including Samsung’s Galaxy smartphones, the company and its closest rival LG Electronics Inc are looking to use the technology in televisions, with a plan to start selling OLED sets as early as this year. The new models can be wafer thin and produce richer colors than LCD TVs.

The OLED display market may grow to more than US$20 billion by 2018, accounting for about 16 percent of the overall panel industry, from an estimated US$4 billion this year, according to Santa Clara, California-based DisplaySearch.

Samsung plans to spend 6.6 trillion won on its display business this year, the company said last month.

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