Sat, Mar 14, 2009 - Page 11 News List

Hualien gears for China's Amway

STAFF WRITER, WITH CNA

Hualien County is completing preparations to welcome more than 12,000 Chinese employees of US multi-level marketing company Amway who are arriving in Taiwan on nine separate cruises from March 14 to May 10.

In addition to a welcoming ceremony at Hualien port, Lin Bao-shu (林寶樹), director of the county’s tourism bureau, said the Chinese Amway employees would be greeted as soon as they left their cruise ship.

The tourism bureau will also set up a bazaar at the port to display Hualien’s specialty items and foods to immediately catch the attention of the visitors.

The county government is recruiting companies to display products at the bazaar’s 40 booths, with outstanding enterprises in the county being given priority for the slots, Lin said.

Eager to make a good impression on the visitors, the county government is arranging tours to popular scenic spots such as Taroko Gorge and performances by Aboriginal tribes to help the visitors relish the best of Hualien during their brief stay.

The more than 12,000 Amway workers in China will depart from Shanghai for Taiwan in nine separate cruises that will first stop at Keelung Harbor, proceed to Hualien Harbor and finally Taichung Harbor during their three-day stay.

The trips are incentive tours arranged by Chinese Amway (China) Co, Ltd for outstanding employees.

Amway (China) opted to send its 12,000 staff members to Taiwan instead of Japan or South Korea — making it the largest tourist group to visit Taiwan since Taiwan increased its daily quota for Chinese tourists to 3,000.

Meanwhile, Amway Taiwan Company Ltd is set to distribute coupons worth NT$6 million (US$174,000) to the company’s Chinese counterparts in conjunction with businesses in Keelung, Hualien and Taichung.

The specially designed coupons are mainly aimed at inviting the Chinese visitors to enjoy typical Taiwanese dishes and snacks in local business districts or night markets in the three areas, Amway Taiwan said.

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