Wed, Dec 24, 2008 - Page 12 News List

PC sales grew 3% in Q3, driven by mini-notebooks

HIGH SEASON An analyst said that while sales of the notebooks helped, the boost would still not be enough to carry overall PC sales during the slowdown

By Lisa Wang  /  STAFF REPORTER

PC sales in Taiwan grew nearly 3 percent during the traditionally high season in the third quarter driven by strong sales of mini-notebooks, but PC makers were warned to brace for declining sales this quarter, researcher International Data Corp (IDC) said.

Overshadowed by global economic recession and the mini-notebook’s impact on the market, sales of standard laptops and desktops fell slightly last quarter in Taiwan, IDC said in a report released yesterday.

In Taiwan PC sales — including desktops and laptops — rose 2.9 percent from a year earlier to total 757,400 units in the third quarter, the report said. That represented about 29 percent quarterly growth.

The growth is “backed by sales of new mini-notebooks after more global PC vendors tapped into this market. Back-to-school demand in the third quarter also helps,” IDC analyst Dickie Chang (張祐菖) said in the statement.

With the economic slowdown, PC sales in Taiwan may decrease by 3 percent year on year to 73,4678 units in the current quarter, which would mean the first annual decline in the fourth quarter since 2006, Chang said.

“Demand is quite noticeably sagging, particularly corporate demand, as local consumer confidence weakens on the gloomy economy, like any market in the world,” Chang said by phone yesterday. “Sales of mini-notebooks may still be robust, but the strength may not be enough to prop up overall PC sales.”

PC sales expanded 10 percent in the final quarter of last year, Chang said. Sales of notebook computers jumped 53.3 percent quarter-on-quarter in the period ending Sept. 30 to 323,600 units.

Asustek Computer Inc (華碩) remained the top notebook maker in Taiwan last quarter, followed by Acer Inc (宏碁) and Hewlett Packard Co.

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