Customer tastes also vary, with the “fussy Hungarians” seduced by nice wheels and silver or black paintwork while Poles just look at the price tag, he said.
Cars sales on their own make little profit.
“The ‘metal’ represents about 12 percent of profit,” said Denny, adding that financial services such as loans, insurance and sales of accessories are the real earners.
For the future, AAA has an eye on straddling the used and new car market by grabbing the opportunities that imports of cheap new Chinese cars could offer.
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