Digimax Inc (
"We're developing a 90 minute-long movie production project as the company's next step to go global," Digimax chairwoman Helen Huang (
If sufficient capital is secured, Digimax hopes to soon outperform Hong Kong's IMAGI Animation Studio (
She refused to reveal names of potential foreign investors, but Ho Mei-yueh (何美玥), chairwoman of the Council for Economic Planning and Development (CEPD), yesterday said that a domestic top-ranking high-tech company had agreed to inject capital into Digimax.
"Capital is not a problem," Ho said at the same press briefing yesterday.
"But players in the local digital-content sector need to strengthen their international competitiveness before they can attract more foreign capital to pump in cash," she said.
The government's Development Fund (
To position itself as a global player planning to tap into the international digital-content market, Digimax has employed a 3C strategy ? co-production, co-branding and co-distribution -- by teaming up with international talent, including former DreamWorks Animation director Daniel Pierre, Huang said.
Huang, formerly a children's book publisher, further heralded the nation's software talent to be top-notch professionals, who are competitive internationally, as well as the hardware support from the local high-tech industry, all of which represents strength for the local sector to expand into the world's digital-content creativity businesses.
She also said that local production was also competitive in terms of cost, which was estimated to be one-third less than its international counterparts.
After inking a contract with NASA in late 2006, Digimax is currently working on a 40 minute film, entitled Quantum Quest ? A Cassini Space Oddessy (
"This will be Taiwan's first animated movie to be viewed on eight story-tall IMAX screens," Huang said.
Digimax, established in 1990 with a working capital of NT$500 million, provides a full range of integrated services in the areas of 3D animation, motion capture, visual effects as well as new explorations into the latest interactive media.
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