Fri, Nov 30, 2007 - Page 12 News List

Rivals say new venture to boost local e-commerce


Rivals Yahoo-Kimo Inc (雅虎奇摩) and PChome Online Inc (網路家庭) yesterday welcomed the formation of a new venture by President Chain Store Corp (統一超商) and Rakuten Inc, saying the entry of a global player would help boost the local market.

"Taiwan's online shopping market has a lot of potential. President Chain and Rakuten's collaboration will help stimulate local e-commerce, which should benefit Yahoo-Kimo Shopping as well," Kelly Hsu (許卉妃), a public relations official at Yahoo-Kimo, said during a telephone interview.

Yahoo-Kimo is the nation's largest online shopping site, enjoying a market share of 61.8 percent in September, the Taipei-based market researcher InsightXplorer Ltd (創市際) said in its latest market report.

Yahoo-Kimo currently works with President Chain in the so-called in-store pickup service.

"This service will continue despite President Chain's joint venture with Rakuten," Hsu said.

Vicky Tseng (曾薰儀), marketing director of PChome Online, agreed that Rakuten's entry would have a positive effect on the local e-commerce market.

However, Tseng also said that local small and medium enterprises (SMEs) have yet to fully embrace e-commerce.

"That's because some online shopping sites, such as Yahoo's oBuy [全買網], charges an annual fee of NT$56,000 to NT$80,000, depending on the type of plan, and many SMEs cannot afford the expense," Tseng said.

She said PChome only charges its users a one-time setup fee of NT$25,000 and a 2 percent transaction fee.

This story has been viewed 2062 times.

Comments will be moderated. Remarks containing abusive and obscene language, personal attacks of any kind or promotion will be removed and the user banned.

TOP top