Thu, Jun 15, 2006 - Page 12 News List

Food shows serve up a treat in Taipei

By Jason Tan  /  STAFF REPORTER

Secretary-general of the Taiwan External Trade Development Council Chao Yung-chuan, center, dressed as a chef, gives the thumbs-up at a press conference held at the Taipei World Trade Center yesterday to promote Food Taipei 2006.

PHOTO: TSENG HUI-WEN, TAIPEI TIMES

Gourmets will be saved the hassle of traveling around the country to sample regional specialities when 55 companies gather at the Taipei World Trade Center Plaza next Wednesday.

Held in conjunction with the Food Taipei 2006 exposition, the four-day "Taiwan Food Celebration" takes place for the first time, attracting chefs from Taipei, Tainan, Taoyuan, Penghu and Matsu.

"Taiwanese cuisine is unique as it improves on traditional Chinese food by including local ingredients. The food sector will be the nation's next industry to attract international interest," Chao Yung-chuan (趙永全), secretary-general of the Taiwan External Trade Development Council (TAITRA, 外貿協會), told a press briefing yesterday.

TAITRA is the organizer of the two events.

To promote the nation as a gourmet heaven, TAITRA aims to sell 10,000 copies of Gourmet's Guide: Where to Savor Taiwan's Best Cuisine? (台灣美食導覽) at the events, Chao said.

Priced at NT$500 and available in both Chinese and English-language versions, the guide provides comprehensive coverage on over 250 recommended dishes, including local specialties, five-star hotel offerings and even foreign cuisine.

This year's Food Taipei -- the 16th international Taipei food show -- will bring together 540 exhibitors occupying 1,570 booths, making it the largest ever, Chao said.

It has attracted participants from 32 countries, with Malaysia setting up a pavilion for the first time.

Last year's show attracted 559 exhibitors filling 1,275 booths, with 30 national pavilions.

Sections worth seeing this year include beverages, tableware, health products and international wines.

Food Taipei 2006 will be held at the Taiwan World Trade Center Exhibition Hall I from next Wednesday through Saturday.

The public will be able to gain access to the show on Friday and Saturday at

a cost of NT$300, TAITRA said.

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