Tue, Nov 22, 2005 - Page 10 News List

TTL to begin brewing for foreigners

STAFF WRITER

Taiwan Tobacco and Liquor Corp (TTL, 台灣菸酒公司), which occupies 80 percent of the nation's beer market, is currently in talks with foreign breweries to manufacture liquor for them. The company expects to announce its client roll by the year-end.

Ray Dawn (董瑞斌), chairman of the state-owned brewer, said yesterday the company is negotiating with many breweries, including those from Europe, the US and Japan, but he refused to disclose details citing confidentiality agreements, according to the Central News Agency.

If the deals materializes, 90 percent of the beer sold in the domestic market will then hail from TTL, the report said.

Currently, TTL churns out 55 million to 57 million crates of beer a year, accounting for around 80 percent of its annual capacity of 72 million dozens, said Martin Tsai (蔡木霖), company vice president.

By boosting the company's capacity utilization rate, Dawn said the deals would help them cut costs and build a more profitable business model.

He also aims to strengthen cooperation with foreign tobacco manufacturers to seek internationalization and business expansion into China, he said during an interview in August.

In addition to ushering in strategic partners, Dawn has sought to review and improve the company's privatization scheme after taking the helm of TTL in July.

This story has been viewed 2090 times.
TOP top