Indeed, he says he believes that over time, the huge size of the cellphone market, which he said could reach 780 million new phones sold worldwide this year, gives carriers and handset makers a chance to become the main source of portable music players.
"It's a very big threat," to existing portable music companies, Snyder said.
The Motorola Rokr E1 costs US$250 with a two-year Cingular contract. The Sony Ericsson Walkman W800 phone costs US$499. Nokia's first two Xpress Music phones are due out in the first quarter next year. Verizon's latest multimedia phone the VX9800, made by LG, which includes music and television capability, sells for US$299 with a two-year service contract.
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