I don't suppose consumers will notice the benefits of that overnight, but I think medium-term we can look forward to better promotions and sponsorships. If you look at sport in Taiwan, for example, it is not well-developed, and this is an area where beer and spirits companies have been very active around the world. More could be done in Taiwan, and we hope to be part of supporting it.
Being part of the business environment in Taiwan has been a great pleasure for me, and I continue to enjoy the challenges. Most of my activities have focused on the entertainment industry, and there is nothing like seeing a crowd of people having a great time. It's a real pleasure knowing that you have played some small part in making it happen.



